Clive Mark Schoolwear, specialist in school uniform and sportswear, has launched a new website with the aim of supplying high-quality schoolwear on the internet at the lowest price.
Clive Mark is the largest supplier and retailer of approved school uniformsin the Midlands and has built a solid reputation for premium-quality branded school clothes that are made to withstand the rigours of school life. The current website, which receives approximately 4,000 unique visitors a month, offers approved school uniforms from over 1,000 schools in the Midlands, as well as generic schoolwear and personalised name tapes.
Aiming to build on its existing brand and reputation and develop new revenue streams in a wider UK market, Clive Mark commissioned a new website from Refractiv. Traffic generation is very important for the new site and Refractiv was asked to create and deliver an SEO strategy.
The new site focuses on online sales of generic boys and girls school uniform and personalised name labels. After a successful launch this week, Clive Mark is confident the site will allow them to grow the generic side of their business.
“We have worked with the team at Refractiv for a number of years and are very happy with our existing school uniform website. So when it came to implementing a new site which offers generic school uniform items at guaranteed low prices, Refractiv was the natural choice.
We were very impressed with their input into the initial concept, design and specification of the new site and the Refractiv team provided solid advice on how best to display and promote the product range.
The new website and the help and advice we have received on SEO and internet marketing will enable us to reach more customers than ever before. I’d like to express my thanks to everyone at Refractiv for their dedication and hard work throughout this project.”
Clive Rose, Director